Tuesday, April 10, 2007

Book Review: Competing on Analytics: The New Science of Winning published

Book Review: Competing on Analytics: The New Science of Winning published by Harvard Business School Press

MBAUniverse.com Bureau, Apr 10, 2007

What’s common to Verizon, Dell Computer, Barclays Bank, Harrah’s Entertainment, Marriott and UPS?

Apart from the fact these are all highly successful companies, they are also pioneers in the fast-emerging area of Analytics. Competing on Analytics: The New Science of Winning, written by Thomas Davenport and Jeanne Harris (both of who are associate with Accenture), has just been released by the Harvard Business School Press, and the book highlights how firms are using Analytics and answers critical questions around this domain.

Read the full review of this book from this post at MBAUniverse

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